Elenco Smart Factory

Interactive Table, bringing The Smart Factory to life in real time.
Hands reach across the Smart Factory interactive table, an illustrated top-down factory of conveyors and machines

The Smart Factory by Deloitte is a 60,000 square foot immersive experience center on the Wichita State University Innovation Campus, created by Deloitte with Gensler, built around a fully operational nine-cell production line.

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The Smart Factory by Deloitte

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Command center at The Smart Factory by Deloitte with a large data wall; opens a video of the facility (MP4)

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We built the interactive table at its center. The table is a real-time digital twin of the facility. Visitors and their Deloitte guide explore it together, moving through the building’s operation, opening up the systems behind each stage of production and a fun story of how a Snap Circuits Smart Rover gets made. 

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We engineered it in TouchDesigner as a single real-time application.

The guide never waits for the machine, the room never falls out of step, and the content stays editable long after opening day.

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Client Gensler

Our Role Interactive Software, Creative Technology

Program Partner Elenco (Snap Circuits Smart Rover)

Location Wichita State University Innovation Campus, Wichita, KS

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Container doors marked The Smart Factory by Deloitte open onto the interactive table and a wall of live gauges
Visitors in a blue-lit room at The Smart Factory, beside a large screen showing a 3D machine part
Visitors along a long display table in a bright white space at The Smart Factory, with a four-legged robot
Visitors explore the interactive digital-twin table beneath a wall of live production gauges
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